Content Marketing Manager

Summary

Published on February 13, 2020

The Content Marketing Manager will create, manage and deliver content within the Marketing department. Operating as both writer and editor, you will contribute to the development of all multi-channel marketing content to support the overall marketing strategy. The Content Marketing Manager must have exceptional writing skills, be detail-oriented, and able to balance multiple priorities.

You will be responsible for ensuring all content is accurate, on-brand, on-time and distributed to the proper channels.

You value excellent content, know how to engage your audience through storytelling, and are a highly skilled proofreader. Job DescriptionDevelop, edit and curate content for product collateral, company promotion, blog posts, video scripts, and infographicsWork in conjunction with the content team to ensure content aligns with overall strategyEnsure all delivered content is categorized and tagged appropriately, and targeted for relevant channelsUnderstand current brand campaigns and objectives and identify content needs and channels to support themManage internal content management tools and implement and maintain best practices for naming conventions, version control and a regular review and audit processMaintain and oversee an editorial calendar and support the management of content assignments across the team as well as with freelancers to ensure deadlines are metProofread all contentMonitor emerging trends and propose appropriate content formats for audience and messageAudit the team document asset management tool regularly for accuracy, and to maximize visibility of relevant contentSupport the execution of the content strategySupport social media messaging as necessaryRequirementsBA/BS degree in English, Journalism, Public Relations, Communications, or equivalent relevant experience4-6 years' experience editing and producing multimedia content as part of a creative or marketing team, as well as channel-specific knowledgeAble to create compelling message for targeted personas and journeysExperience working in financial services or technology sectors a plusSkills

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